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Cathay Pacific: Corporate Communication Manager, CSR   

Company: Cathay Pacific
Location:  Hong Kong
Job Type:   Sales and Marketing
Closing Date: "No Closing Date Stated"

Job Description :
This role is available to Hong Kong residents or to those who have the right to work in Hong Kong.

Key Responsibilities:
  • Manage CSR CCD team, with a focus on meeting all goals and objectives and fostering professional development among team members
  • Formulate, oversee and execute CSR strategy of CX and KA to enhance both company’s image as socially responsible corporate citizens and other brand enhancement initiatives
  • Initiate and roll out appropriate head office driven community programmes and projects in line with CX and KA’s CSR key focus areas
  • Coordinate Cathay Pacific Charitable Fund (CCF) efforts in line with CCF steering committee direction to provide financial support and encourage CX Group company staff participation in charity functions systemwide
  • Cooperate with Swire Group, oneworld or other third parties on CSR or sustainable development initiatives
  • Work closely with Overseas Team for outports initiated CSR projects to bring best synergy in systemwide CSR efforts
  • Establish objective measurements to CX and KA CSR efforts and contribution for staff recognition, clear company positioning and communication
  • Promote and encourage Management and staff involvement in CSR initiatives
  • Strive to preserve CX and KA’s distinct identities as appropriate
  • Oversee the team’s operation. Drive their effort effectively along the company’s direction in CSR efforts to ensure the maximum PR mileages
  • Review and look after all sponsorship requests channeled to CCD (including those from government departments and bodies; business organizations and associations; NGOs and charity organizations) to ensure they are all properly responded and handled by balancing and maximizing the benefits to CX and KA
  • Take on projects assigned whenever required. Projects can range from different communication aspects including but not limited to: issues management, stakeholder relations, product promotion, internal communication, corporate social responsibility, and international outports.  It can also be regularly scheduled events such as annual results announcement and one-off initiatives such as a major IMT system upgrade
  • Serve as a contributing member of the department’s E&A team
Job Requirements :
  • A university degree, preferably in journalism, communications or other relevant community relations-related disciplines
  • Minimum 8 years relevant experience and solid track record in journalism, corporate communication, government or community relations
  • Fluency in English and Chinese, both written and spoken.  Fluency in Putonghua is an advantage
  • Strong analytical, writing, and public presentation skills. Highly innovative and organized
  • Polished interpersonal skills, and with the ability to work under pressure
  • A sound knowledge of current affairs and government, community and related institutional structures
  • Strong contacts within the local Hong Kong community a plus
  • Flexibility to work on Saturdays and public holidays
Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months. A copy of our Personal Information Collection Statement will be provided upon request by contacting our Data Protection Officer.


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